SAVING LIVES, ENSURING HEALTH
ACTOR BHUMI PEDNEKAR HAS TURNED HER SOCIAL MEDIA HANDLE INTO A HOTSPOT FOR COVID-19 RESOURCES. SHE BELIEVES THAT EVERYONE MUST DO THEIR BIT TO SAVE MORE AND MORE LIVES
In a grim situation like this, it’s heartening to see how social media has come together to rescue people. JENJUM GADI, Designer
Together, we can overcome, say celebs who are tirelessly using social media to help people fight Covid-19
The second wave of Covid-19 is deadlier than the previous one. The shortage of oxygen cylinders, medicines, hospital beds and other medical indispensables has made survival a challenge. What’s heartening is that the entire country has come together to fight against this crisis. Influencers from all walks of life including actors, chefs, designers and digital content creators, are tirelessly using their social media handles to share vital Covid-19 updates and help patients procure medicines, oxygen and meals. Actor Sophie Choudry, says, “This second wave is relentless. It’s important to make people understand the importance of staying home, wearing a mask, getting vaccinated and helping those in need. It’s great that influencers are reposting messages, putting together lists. I even made a guide with sources for food, beds and caring for Covid patients at home, which I hope people find useful.”
The way to come out of this situation is by being there for each other, believes actor Nakuul Mehta. He says, “The least someone with a larger reach can do (read: celebrities) is use their platform for creating value. I’ve seen how it can make a huge difference to someone desperately looking for help.” Celebs such as Twinkle Khanna and Bhumi Pednekar are also using their social media reach to help those battling Covid-19.
Chefs such as Saransh Goila, Ranveer Brar, Anahita Dhondy and many others are also trying their best to keep people informed. Their Instagram stories and posts are all about spreading awareness and information. Chef Goila, says, “If you’re at home, all you have to do is verify the leads, amplify what you have and keep looking for resources. It helps those who are struggling. Tracking right lead is the most important part, be it reaching to the media, the government or people who can donate plasma. We have also designed Covid Meals for India, an initiative by home chefs, volunteers, tiffin services, and delivery kitchens to help Covid-19 patients who can’t cook and require daily meals.”
Designers too, have joined the fight against the pandemic. Fashion designer Jenjum Gadi, says, “In a situation like this, it is heartening to see how social media has come together to rescue people. Influencers play a very important role. Their reach is far and wide, so any information shared gets amplified quickly,” says Gadi who has been regularly posting stories to help Covid-19 patients.