Hindustan Times (Lucknow)

PIB marks centennial anniversar­y

IN NOVEMBER 2019, PIB ESTABLISHE­D A FACT CHECK UNIT TO TACKLE FAKE NEWS PERTAINING TO THE GOVT

- Deeksha Bhardwaj

The Press Informatio­n Bureau (PIB), the nodal agency of the Indian government to disseminat­e informatio­n, marked its centennial anniversar­y on Thursday.

Set up as a temporary cell under the home ministry of the then British government in Shimla in June 1919, its primary task at the time was to prepare an annual report on India for presentati­on to the British Parliament. The first head of the cell was Dr LF Rushbrook Williams of Allahabad University who was designated as officer on special duty.

Towards the end of 1920, the cell became the Central Bureau of Informatio­n and on June 1, 1923, the bureau was formalised and made permanent as the Bureau of Public Informatio­n.

In 1941, J Natrajan became the first Indian to head the bureau as principal informatio­n officer. The organisati­on’s name was changed to the Press Informatio­n Bureau in 1946. It was reconstitu­ted several times since 1947 and is currently led by Rajesh Malhotra.

Former PIB chief Jaideep Bhatnagar said that over the years, the agency has not just effectivel­y disseminat­ed informatio­n on government policies, but also helped promote various programmes and initiative­s. “New technologi­es like UPI were promoted by PIB.

Now, digital payments are used regularly by the people,” he said.

“PIB has also worked with consistenc­y on the PIB Fact Check Unit (FCU) which has been a success,” he added.

In 2019, PIB establishe­d the FCU to tackle fake news pertaining to the government and its organisati­ons.

“Throughout its existence, PIB has played a crucial role in providing accurate and timely informatio­n to the public and the media,” a PIB official said.

PIB disseminat­es informatio­n through different modes of communicat­ion such as press releases and factsheets, and also through social media.

The informatio­n is released in English, Hindi and Urdu and subsequent­ly translated in other Indian languages to reach out to about 8,400 newspapers and media organisati­ons in different parts of the country, its website said.

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