EN­JOY THE MAD­NESS OF LOVE IN DIL JUUNGLEE Bol­ly­wood’s power sib­lings Jackky and Deepshikha

Hindustan Times ST (Jaipur) - Hindustan Times (Jaipur) - City - - Front Page - HTC

They be­long to one of Bol­ly­wood’s first fam­i­lies. As chil­dren of vet­eran pro­ducer Vashu Bhag­nani, who has given the in­dus­try some of the big­gest block­busters, Jackky and Deepshikha have al­ways been part of B-town’s cir­cle. The two are mil­len­ni­als who don’t take their lin­eage for granted, they both have an in­nate un­der­stand­ing of the creative process of film-mak­ing as well as the un­pre­dictabil­ity of the box of­fice. While Jackky chooses to fo­cus on his act­ing ca­reer, he makes it a point to be part of the creative process for ev­ery film that is pro­duced by his ban­ner. “I think my be­ing an ac­tor helps in giv­ing creative in­puts at var­i­ous points of the cin­e­matic process. Act­ing is my pas­sion and mak­ing films is a fam­ily pas­sion so it all comes to­gether,” says Jackky Bhag­nani. Deepshikha who is a new age pro­ducer, con­stantly looks out for mar­ket trends and analysing au­di­ence pref­er­ences. She adds, “We can’t rely on old mod­els. The box of­fice throws up a new trend ev­ery Fri­day. For me a film is a labour of love that must woo the au­di­ences and I want our films to meet the ris­ing ex­pec­ta­tions of movie­go­ers.” The duo is tak­ing Pooja Films into a new di­rec­tion work­ing with new di­rec­tors and tal­ent and bring­ing a full slate this year to the box of­fice. Jackky adds, “We only talk movies at home. It’s our work and our pas­time. We want Pooja Films to re­flect sen­si­bil­i­ties that match the evo­lu­tion of the so­ci­ety we live in. We don’t want to make films that lack con­nect.” It’s rare that you see a brother-sis­ter duo that com­ple­ment each other so

The wild en­ergy of the up­com­ing film Dil Juunglee set in Delhi has cre­ated an enor­mous buzz as the film’s trailer has man­aged to con­nect with the au­di­ence. The film claims to cap­ture all things Delhi - from its dic­tion, to its cul­ture and even things that typ­ify the peo­ple of the city. It is never easy to cap­ture a city like Delhi which boasts of va­ri­ety and nu­mer­ous cul­tural nu­ances. The fact that the cast hailed from Delhi made it eas­ier to cap­ture the city in the film. Debu­tant di­rec­tor Aleya Sen, and ac­tors Taapsee Pannu and Saqib Saleem, all hail from Delhi, so shoot­ing in the na­tional cap­i­tal felt like a home­com­ing of sorts. This was one rea­son why the team had a blast shoot­ing for the film. well, one with his act­ing prow­ess and the other with her busi­ness acu­men. No won­der the film in­dus­try is keep­ing a close eye on the two.

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