Amitabh Bachchan bats for this young, unique phone brand

Hindustan Times ST (Jaipur) - Hindustan Times (Jaipur) - City - - Front Page - HTC

The lat­est of­fer­ing from One­plus - One­plus 6 - is a great look­ing smart­phone with high-level spec­i­fi­ca­tions. And Bol­ly­wood megas­tar Amitabh Bachchan, who is the brand am­bas­sador for the com­pany in In­dia, is al­ready a fan of the new One­plus de­vice. "Rep­re­sent­ing this won­der­ful brand has been a great priv­i­lege and hon­our for me. One­plus as a brand for me rep­re­sents some­thing unique, some­thing young and some­thing that stands out in the mar­ket,” he said. Talking about the new smart­phone, One­plus Founder and CEO Pete Lau said, “With the One­plus 6, we chal­lenged our­selves to de­liver an ex­ter­nal de­sign as smooth and el­e­gant as the work we've done in­side the de­vice. We're proud of what we've accomplished, and we hope our users are too.” Since the com­pany’s first ever pop-up at Times Square in New York (USA), One­plus has con­tin­ued with its tra­di­tion of cel­e­brat­ing new prod­uct launches by set­ting up pop-ups and en­gag­ing with its core user com­mu­nity. The com­pany also or­gan­ised gala pop-up events si­mul­ta­ne­ously cater­ing to over 25,000 fans of the phone, across 26 cities around the world. In In­dia, One­plus 6 pop-ups were or­gan­ised across eight ma­jor cities in­clud­ing Mum­bai, Delhi, Ban­ga­lore, Hy­der­abad, Pune, Ahmedabad, Kolkata and Chen­nai on May 21 and 22. Cus­tomers queued up to be the first to ex­pe­ri­ence and pur­chase the pow­er­ful and stylish One­plus 6 and also meet the One­plus team and their fa­vorite celebrity at the pop-up events. This year, celebri­ties like Guru Rand­hawa, Aditi Rao Hy­dari, Chi­tran­gada Singh, Bani J among sev­eral oth­ers, were a part of the pop-up events in In­dia. And the new launch is be­ing loved by every­one, which is ev­i­dent from the sales fig­ures - on day one One­plus 6 set a new record with `100 crores in sales in the first 10 min­utes, ex­ceed­ing the en­tire first day sales of the One­plus 5T within the first hour.

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