Hindustan Times (Noida)

Noida gets export excellence status

- Sanjeev K Jha sanjeev.jha@hindustant­imes.com

NOIDA: In what comes as a big boost for the apparel industry in the city, the Directorat­e General of Foreign Trade (DGFT), under the ministry of commerce and industry, on Thursday notified Noida as a ‘town of export excellence (TEE)’ for apparel products.

Gautam Budh Nagar district magistrate Suhas LY said that with this Gazette notificati­on, Noida will be eligible for many export promotion schemes of the central government, which include central assistance of States and market access initiative.

“It’ll also provide support in strengthen­ing infrastruc­ture, simplifyin­g rules and procedures, besides developing production infrastruc­ture relating to design, R&D packaging, logistic support, etc. Since Noida is in the TEE category now, the ministry will also provide awareness and informatio­n about internatio­nal markets, which will pave the way for further export promotion in the district,” he said.

Lalit Thukral, the president of the Noida Apparel Export Cluster (NAEC) said that the notificati­on is a great achievemen­t for the apparel industry here.

“It’s the second big recognitio­n for the city, after getting declared as ‘city of apparel’ by the state government. It’ll certainly accelerate the NAEC’S mission to develop Noida as a distinguis­hed destinatio­n for apparel products,” he said. {

SUHAS LY

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GAUTAM BUDH NAGAR DM

The TEE status will provide support for infra, will simplify rules and procedures, and develop infra for design, logistic support, etc.

“As per the present scheme of the centre, an area/cluster that realizes an annual export turnover of Rs 1,000 crore or more will be notified as TEE. However, for TEE in handloom, handicraft, agricultur­e and fisheries sector, the threshold limit is Rs 150 crore,” Thukral said.

“Getting the town of export excellence status means the city has immense potential for growth in exports of key items like handloom, agricultur­e, textiles, handicraft and fisheries. The DGFT notifies a town in this category to enable them to move up in the value chain and tap new markets,” the NAEC president added.

When contacted, a joint secretary in ministry of commerce and industries said that at present, there are altogether 35 towns in India notified as TEE for their unique exportable commodity.

“The TEE towns get benefits from many promotiona­l programmes launched by the centre. One of such schemes is the market access initiative (MAI) to recognize export associatio­ns, under which financial assistance is provided for export promotion activities on focus country, focus product basis to different industry associatio­ns there. These activities include market surveys, setting up of warehouses, participat­ion in internatio­nal trade fairs, publicity campaigns, brand promotion, reimbursem­ent of registrati­on charges for pharmaceut­icals and testing charges for engineerin­g products abroad,” the officer said, asking to remain anonymous.

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 ?? SUNIL GHOSH/HT ?? With this Gazette notificati­on, Noida will be eligible for many export promotion s of the centre, which include central assistance of States and market access initiative.
SUNIL GHOSH/HT With this Gazette notificati­on, Noida will be eligible for many export promotion s of the centre, which include central assistance of States and market access initiative.

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