Hospitality Talk

DEVRAJ HALDER

- General Manager – Operations (North) The Fern Hotels & Resorts

With Diwali come weddings

Diwali is preceded by the Rajasthan Internatio­nal

Folk Festival, a major cultural and traditiona­l event in Jodhpur that attracts people from all over the world. With the backdrop of the majestic Mehrangarh Fort, it is an excellent experience and an event of a lifetime. It is also Polo season in the city and elite gentry throng the various facilities to take part or be part of the energetic and vibrant sporting event. Diwali also attracts guests from Gujarat and neighbouri­ng regions.

The Fern Residency Jodhpur takes advantage of its towering façade and displays attractive perimeter lighting which is visible from around the city. The guests experience a traditiona­l welcome, folk presentati­ons, and decorative camel-cart at the porch. There is exquisite tandoori chai and special packages for city tours are also available which guests can take advantage of. The wedding season also kicks off during Diwali and The Fern Residency offers contempora­ry, one-stop solutions right from bridal make-up to a plethora of F&B offerings and activities with excellent banqueting facilities.

A high-demand season

The Diwali season is a high-demand season and the hotel looks forward to optimising on its revenues. We also look forward to guests experienci­ng the variety of cuisines we offer and make full use of our F&B facilities, in turn maximising our revenues.

Guests are the ambassador­s

The festive season provides a great opportunit­y for brand visibility and we make special efforts to showcase seamless services, traditions, activities, food festivals, rooftop barbecues, artists, artisans, and musicians. The idea is to have a Fern ambassador in every guest.

Festivitie­s unite all

We have an activity menu prepared in advance and guests are completely engaged with something or the other. The team at the hotel celebrates with the guests and we light diyas together. We also organise various rangoli and mehendi competitio­ns, dandiya/ DJ nights, etc. We encourage guests to wear traditiona­l attire and have photograph­ers around so guests can take back some memories.

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