RHG bolsters revenue strategy

Radisson Hotel Group (RHG) has launched new strategic revenue targets to capitalise on the increase in demand and adapt to consumers’ new booking patterns. The group’s revenue optimisation initiatives place RHG in a prime position to leverage technological innovation and respond to market conditions. RHG reinforces its commitment to revenue management innovation by expanding its unique centre of excellence, The Club by Radisson Hotel Group. Already present in over 30 countries, The Club redefines what future revenue management will look like.