GROWTH DRIVER FOR TOURISM SECTOR
The outlook for domestic travel has changed in the last two years. Restrictions and the changing landscape of travel regulations have pushed local destinations to the forefront. People are willing to pay well for premium and luxury properties in coveted domestic destinations. While the more lucrative international travel has yet to pick up, domestic travel will be a growth driver for the industry.
With rise in disposable income, there is a heightened curiosity about the country’s own travel spectrum. Travellers are now looking for meaningful experiences under one roof to create deeper connections with their loved ones and the environment.
Our hotels, especially in leisurely locations, are in demand, and staycations at holiday destinations are sought after. This is also reflected in an increase in FIT and demand across Sofitel BKC, Raffles Udaipur, and Fairmont Jaipur. We will continue to focus on domestic leisure travel, staycations, and workcations, and expect our properties that are geographically positioned in popular destinations to cater to the diverse demand.