Food industry is in revival mode
Post-COVID, food industry is rebuilding itself and must adapt new technologies to catch up with the times, opines Chef Devender Kumar, President, Indian Culinary Forum.
FOOD BUSINESS REVIVING
A dish that is easy to create, using local, seasonal foods, is filling and delicious all at once. I believe that following COVID, business is in a revival phase and is resuming. The economy is either as good as 2019 before COVID or much better. So far, everything after COVID is going really well. I anticipate good future, better and better intentions.
UPGRADATION NECESSARY
Of course, during COVID, business came to a complete halt, and the hotel sector was one that was little affected. However, I believe that now is the time for us to catch up because the situation has become normal. We must consider consumer demand, market trends, and of course, the importance of sustainable agriculture and given that consumers increasingly anticipate eating nutritious cuisine, I believe we must move with the times. Healthrelated factors were, of course, far more crucial before COVID. But since COVID, I believe that individuals have comprehended and come to understand the importance of eating healthily in order to support any kind of community or organization.
So, in my opinion, we must adapt to the times. Upgrades are required. We need to create a cuisine that uses regional and seasonal ingredients, offers unique food that people will appreciate, and involves invention, creation, and originality in the future. That is how I see it since I expect business to pick back up quickly.
AWARDS MUST FOR TALENT
The main goal of these awards, which have been given out for more than 19 years, has been to provide a forum for fellow chefs to share expertise, trade ideas and demonstrate their culinary prowess. We set up a platform where other Chefs can show off their abilities and get paid for it. Therefore, when you get the chance to demonstrate your skill and you are rewarded for it, that is another way to acknowledge their talent, achievement and contribution.
Therefore, all these accolades serve to stimulate you and serve as a kind of self-evaluation that shows where you stand and where you need to develop. Because our goal is for them to receive rewards that will help them advance in their careers, access more drive and be able to compete at a high level.