A new sedan for the Indian millenial
The country’s first smart mobility solutions provider and one of the largest exporters since inception, Hyundai Motor India Ltd launched the all new Aura. Hyundai Aura is targeted at young aspirational customers and promises to redefine the sedan segment with best-in-class features, powertrain options, and cabin design.
On the launch, SS Kim, MD and CEO, Hyundai Motor India Ltd., said, “The all new Aura marks the industry’s first and most significant launch of the decade. The car conveys a modern and stunning design, offering versatile characteristics, exhibiting elegant styling, and bold character form to deliver a fresh interpretation of Hyundai’s signature design language of sensuous sportiness, specifically crafted for progressive urban and millennial customers.”
He added, “Aura will be India’s only sedan equipped with BS 6 Diesel 1.2 litre ECOTORQ engine, offering superior power, superior performance, and fuel efficiency. With class-leading features and superior performance, it will be a game changer product, creating new excitement and establishing new benchmarks in the automobile industry.”
Defined by the harmony between the four fundamental elements of proportion, architecture, styling, and technology, the design aims to bring beauty, create emotional value, and desirability.
The front profile showcases unique twin boomerang Daytime Running Lamps (DRL) integrated with premium satin front grille with projector-type head lamps and fog lamps. The stylish Z-shaped LED tail lamps gives a sporty stance to the car.
In line with Hyundai’s promise of unmatched performance and innovation in mobility, Hyundai Aura will have several firsts to its credit. It comes with 1.2 litre BS 6 ECOTORQ diesel engine, Kappa 1.0 litre BS 6 Turbo GDI petrol, 1.2 litre MPI BS 6 petrol, offering superior power, performance, and fuel efficiency. India’s only BS 6 1.2 litre BS 6 diesel engine comes with ECOTORQ uniqueness and benefits. The first-in-segment features include driver rear view monitor, outside door handles chrome, leather-wrapped gear knob, eco coating, emergency stop signal, air curtain, iBLUE audio remote smart phone app, and Arkamys 4 different mode sound.
The vehicle comes with Smart Auto AMT which is easy-to-use and employs an advanced in-house Hyundai technology electric actuator which enables smooth shifting of gears.
The four-wheeler has a strong body structure with integrated 65% High Strength Steel (HSS) application that ensures light body weight with high strength along with advanced safety system to provide the active and passive safety for a stress-free driving and better crash energy absorption, due to dual path structure.
For safety, the car has a cruise control system, wherein the system controls the speed by controlling the engine throttle. For the convenience of customers, the car is equipped with a wireless charger and a USB fast charger. Rear AC vents and a silent cabin with low NVH provide the customers with a great experience.
As a lifetime partner in automobiles and beyond, Hyundai Aura will provide complete peace of mind with warranty with options of three years/100,000km, four years/50,000km, or five years/40,000km along with road-side assistance.
The petrol variant starts at `5,79,900 while the diesel variant starts at `7,73,900.