UTKAL GAL­LE­RIA

Images Retail - - MARKET DYNAMICS -

Utkal Gal­le­ria in Bhubaneswar is one of the largest malls in the city and a com­plete fam­ily en­ter­tain­ment cen­tre, cov­er­ing over 1,80,000

(GLA) sq. ft. in area. The best place for shop­ping, eat­ing and leisure ac­tiv­i­ties, it has a great mix of re­tail stores of all pre­mium brands.

The mall of­fers all sorts of fa­cil­i­ties in­clud­ing park­ing, a lift sys­tem, power back-up, cen­tral air con­di­tion­ing and an elec­tronic se­cu­rity sys­tem. All these ser­vices have helped en­hance the foot­falls of the mall.

Malls: Chang­ing Re­tail land­scape of Odisha

In Bhubaneswar, the re­tail growth has mush­roomed pri­mar­ily on one high street, pop­u­larly called ‘Jan­path.’ Re­tail in­dus­try in Bhubaneswar has seen exponential growth in the last 10 years. Stand-alone stores are clock­ing in a sale of ₹100 crores per an­num from a mere 30,000 sq. ft. of four sto­ried stand-alone space. This equates to a trade den­sity of al­most ₹ 3,500 per sq. ft. which is far higher than what they gen­er­ally clock in the other parts of the coun­try. Utkal Gal­le­ria, with its strate­gic lo­ca­tion in the heart of the city of­fers great shop­ping and en­ter­tain­ment op­tions to the cus­tomers,” says Sharad Baid, Man­ag­ing Di­rec­tor, Utkal Builders Ltd.

Ma­jor At­trac­tions

The an­chor brands in the mall in­clude Shop­pers Stop and PVR, along with La­coste, FCUK, Mac, For­est Es­sen­tials, Ethos, Ap­ple, Cover Story, Rosso Brunelo, Da Mi­lano, Dan­niele Welling­ton, Vero Moda, Jack & Jones, ONLY, Se­lected, Time-zone, ALL, Park Av­enue, Colour Plus,

W, BIBA, Reliance Trends, Sam­sonite and Solfege.

Be­sides this, Aus­tralian gam­ing gi­ant Time Zone is also com­ing up in the mall with 4,000 sq. ft. of high tech gam­ing zone. The third floor of the mall is ded­i­cated to F&B and en­ter­tain­ment. Burger King and Domi­nos along with other food op­er­a­tors and 10 dif­fer­ent cuisines are avail­able. The mall is plan­ning to tie up with a restau­rant op­er­a­tor for Con­ti­nen­tal and Mediter­ranean cuisines soon.

The Im­pact of Tech­nol­ogy

Some of the ex­ten­sive tech­no­log­i­cal ad­vance fea­tures done by the mall to make the shop­ping mall sus­tain­able in fu­ture are as fol­lows. All shops are con­nected with Fi­bre to avail ser­vices of High Speed Voice & Data – Fi­bre Op­tic Ready. The mall has been WI-FI en­abled, with seam­less roam­ing, so pa­trons can en­joy high speed in­ter­net when they step into the mall. DLNA based net­worked stream­ing of Ad­ver­tise­ments in Large For­mat Dis­plays us­ing me­dia servers across the mall in 20 lo­ca­tions and IBMS – In­tel­li­gent Build­ing Man­age­ment Sys­tem for au­toma­tion of HVAC, Elec­tri­cal & Se­cu­rity Sys­tems by L&T. Con­cept of Uni­form Acous­tic Distri­bu­tion Mu­sic Sys­tem for the en­tire Mall – So that there is uni­form back­ground mu­sic in all the lo­ca­tions of the mall.

4IBSBE #BJE 6ULBM #VJMEFST -UE

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