ANIRBAN MUKHER­JEE

Head IT, Tur­tle Lim­ited

Images Retail - - COVER STORY -

What ac­cord­ing to you are the three big­gest/most im­por­tant changes hap­pen­ing in the world of tech­nol­ogy?

Om­nichan­nel/ Ar­ti­fi­cial In­tel­li­gence /Al­go­rith­mic Trad­ing How do you think these changes will im­pact In­dian re­tail?

Im­pact is al­ready vi­su­alised, Om­nichan­nel has al­ready op­ti­mised the stock turn. AI has al­ready proved its ef­fi­ciency in sev­eral au­toma­tion’s like GPS in lo­gis­tics etc. Pre­dic­tive anal­y­sis a prod­uct of Al­go­rith­mic Trad­ing is still in craft­ing stage cur­rently its help­ing for re­port­ing but soon the trans­ac­tions will taken over. What are the 3 game chang­ing tech­nolo­gies in the space of cus­tomer ex­pe­ri­ence?

Om­nichan­nel integration has en­graved the dig­i­tal ex­pe­ri­ence to re­strict the bar­gain on cus­tomer choices. On­line shop­ping has given the time­less shop­ping op­por­tu­nity. So­cial me­dia has con­nected the fash­ion round the globe, cus­tomer are ex­pe­ri­enc­ing and learn­ing trends ev­ery mo­ment. What are the top pri­or­i­ties for you in the com­ing years you as CIO of the com­pany/ brand?

Adapt­ing the tech­nolo­gies to min­i­mize the man­ual in­ter­ven­tion and au­to­mate the max­i­mum pos­si­bil­i­ties. Top 3 chal­lenges re­tail­ers will face from a Tech­nol­ogy point of view in In­dia?

The chang­ing theme of the busi­ness/main­tain­ing the an­cient trad­ing/dig­i­tal. How is IOT shap­ing up the in­dus­try? Tell us about the role and sig­nif­i­cance of IOT in your com­pany?

IOT helps to gain the con­trol over busi­ness, au­to­mate the counts of cus­tomer walk-ins, work force man­age­ment. Your top 3 favourite re­tail tech­nolo­gies, which you would like to in­tro­duce in In­dia?

En­hance­ment of Al­go­rith­mic Trad­ing/ Use of robotics for tai­lor­ing/fic­tional tri­als shop­ping.

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