Sold-out: 2018 International Home + Housewares Show Brims with Innovation
The show’s special preview events attracted nearly 700 buyer and media attendees, increasing attendance over last year
The Show’s special preview events attracted nearly 700 buyer and media attendees, increasing attendance over last year. Trending Today spotlighted “A Marketplace for Hydration” and hosted 60 new and current exhibitors of hydration and hydration-related products.
The 2018 International Home + Housewares Show has garnered rave reviews from the industry with an overall sentiment that the quality of top-to-top buyer and seller attendees was the strongest in years. The Show was sold-out with 2,244 exhibitors from 53 countries and featured a focus on the smart home and connected products.
“We are very pleased with buyer attendance as 99 percent of the top 200 domestic retailers registered to attend, and international attendance was very close to last year’s record number,” said Phil Brandl, President & CEO of the notfor-profit International Housewares Association, which owns and operates the show.
“In addition, senior-level attendance from both retailers and suppliers was particularly strong. Many of our wellknown veteran exhibitors expressed that it was their best Show ever in terms of meeting with top executives from retailers and the quality of those meetings.”
This year saw a growing focus on smart and connected products with the IHA Smart Home Pavilion expanded to 28 new and current exhibitors displaying emerging technologies and the latest in smart and connected products, along with the addition of the Smart Talks stage featuring 30-minute sessions led by established experts who discussed food trends, data security for businesses and consumers and tracking capabilities of product packaging, along with innovators offering new retail models for reaching consumers and strategies for developing and managing data-driven connected products and their services.
The inaugural Trending Today
Preview joined the New Exhibitor Preview on Saturday morning to give buyers and media an opportunity to see 150 exhibitors before the Show floor opened. The events attracted nearly 700 buyer and media attendees, increasing attendance over last year. Trending Today spotlighted “A Marketplace for Hydration” and hosted 60 new and current exhibitors of hydration and hydration-related products.
The Show also included a series of thought-provoking educational sessions, including keynote programs on color and design trends by Lee Eiseman of the Pantone Color Institute; a panel of thought leaders discussing the smart kitchen and exploration of the retail renaissance by Tom Mirabile of Lifetime Brands. In addition, the Innovation Theater offered 21 presentations on the smart home and connected products; age and gender marketing; and international retail and consumer lifestyle trends. Audio and video recordings of the educational sessions are available at http://www.housewares.org/education/presentations-webinars.
The 2019 International Home + Housewares Show will be held March 2-5 at Mccormick Place, Chicago USA. 2019 attendee registration and additional Show information are available at www. housewares.org.