From a humble start in 2003, when MD & CEO Manohar Chatlani’s family business of multi-brand clothing retail had just five stores in its repertoire, the brand is today 100-store strong.
Today, Soch has established itself across India as a key player in women’s retail with more than 100 stores, and now has plans to expand into the South East Asian markets. The brand plans to open their first international outlet by end of FY 2018.
The brand has 102 stores plus 50 counters in large format stores. That’s over 150 stores along with e-commerce tie ups. The brand is targeting a growth of 40 percent on that in 2018-19.