TWILLS

Images Retail - - COVER STORY -

Twills is a life­style brand that has been re­defin­ing style for men since 1999. En­vi­sioned and nur­tured in Andhra Pradesh, Twills be­gan as a dream that soared high, cre­ated a niche for it­self in one state and then, spread its wings to other parts of In­dia. Today, un­der the acu­men and able lead­er­ship of Jayesh Shah, Naveen, and GS Rao it has be­come one of the most sought-after brands in In­dia.

Twills is driven by a pas­sion­ate team of in-house trend set­ting de­sign­ers who are known for their ex­clu­siv­ity. Be it ca­su­als, semi-for­mals, trousers, den­ims, t-shirts or ac­ces­sories, each col­lec­tion is a per­fect mélange of fun and fash­ion at its best and stands as a tes­ta­ment to the ex­pe­ri­ence and ex­per­tise of its de­sign­ers.

By of­fer­ing su­pe­rior qual­ity col­lec­tion at com­pet­i­tive prices, Twills has trans­formed from be­ing an early en­trant to a game changer. The brand has en­sured that the bestin-class style is af­ford­able and ac­ces­si­ble to the youth across In­dia.

The brand’s gar­ment­ing is done based on in-house man­u­fac­tur­ing with an in­te­grated R&D cen­ter. De­sign­ing, value ad­di­tion and the as­pect of ex­clu­siv­ity in styling are be­lieved to be the driv­ing force for Twills. The com­pany’s vi­sion is to see that the brand at­tains the top slot in mid seg­ment cat­e­gory pan In­dia.

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