Nikhil Kothari

Pro­pri­etor, Saakshi

Images Retail - - STORES CEOS LOVE -

Fa­vorite In­dian store on the pa­ram­e­ters of Vis­ual Mer­chan­dis­ing, In­te­rior De­sign, Win­dows Dis­play, Light­ing, In-store Tech­nol­ogy & En­gage­ment Driv­ers:

Manyavar. Started from 1000 sq ft of­fice in Kolkata and now have pres­ence in 6 coun­tries, 160 ci­ties and around 400+ stores in 8 years. Manyavar stores have at­trac­tive vis­ual mer­chan­dis­ing and awe­some in­te­rior de­sign. Most of their store has been de­signed with an open plan, they have dif­fer­ent sec­tion for dif­fer­ent types of clothes which can be eas­ily vis­i­ble from the cen­tral atrium. In­te­rior de­sign of their store gives clas­sic & royal look and give cus­tomer high end re­tail ex­pe­ri­ence.

Fa­vorite global store on the same pa­ram­e­ters:

ZARA. They prac­tice fast fash­ion­trends move from the run­way to stores within weeks. They use ef­fec­tive & ef­fi­cient tech­nol­ogy for quick sup­ply chain. They have ex­cel­lent in­te­rior of the store and their mer­chan­dised are placed in such a way that colour scheme com­pli­ments each other. Re­tail is about lo­ca­tion and Zara al­ways opt for best to best lo­ca­tion whether on high street or in malls.

Newspapers in English

Newspapers from India

© PressReader. All rights reserved.