• Tighter in­te­gra­tion of the Ex­pe­ri­ence Cloud plat­form and an in­creas­ingly im­por­tant role for Adobe Sensei, the com­pany’s ad­vanced ar­ti­fi­cial in­tel­li­gence (AI) and ma­chine learn­ing plat­form.

• New ca­pa­bil­i­ties for Ad­ver­tis­ing, Mar­ket­ing, and An­a­lyt­ics Clouds, as well as the Adobe Ex­pe­ri­ence League, de­signed to em­power users of Adobe prod­ucts to bring about dig­i­tal trans­for­ma­tion in their com­pa­nies.

• Adobe An­a­lyt­ics for stream­ing au­dio, giv­ing brands a way to gain in­sights into both on­line and of­fline au­dio. It em­pow­ers brands to un­der­stand how a lis­tener is in­ter­act­ing with pod­casts, stream­ing mu­sic, au­dio books and more.

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