Impact - - BACKBEAT -

1. Bis­leri In­ter­na­tional has awarded its me­dia du­ties to which agency?

a. Lodestar UM b. Wave­maker c. Madi­son World d. Mindshare

2. Which ad­ver­tis­ing vet­eran has joined Creative­land Asia as a creative men­tor?

a. Alyque Padamsee b. Mo­hammed Khan c. Prahlad Kakkar d. Kailash Suren­dranath

3. Who is VIVO In­dia’s new brand am­bas­sador?

a. Ranbir Kapoor b. Ran­veer Singh c. Aamir Khan d. Alia Bhatt

4. How many en­tries did this year’s Ra­dio City Free­dom Awards 5.0 re­ceive?

a. 864 b. 567 c. 1021 d. 635

5. What is the magic fig­ure that Parle Agro is try­ing to achieve in 2018?

a. Rs 5,500 crore b. Rs 3,500 crore c. Rs 6,000 crore d. Rs 5,000 crore

6. Which creative agency has con­cep­tu­alised the lat­est cam­paign of Ba­jaj Al­mond Drops en­ti­tled #Load­MatLo?

a. Ogilvy & Mather b. Mullen Lin­tas c. Scare­crow Com­mu­ni­ca­tions d. J. Wal­ter Thompson 7. Iden­tify this per­son a. Neena Das­gupta b. Ash­wini Desh­pande c. Vir­ginia Sharma d. Raji Ra­maswamy

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