Twit­ter ex­pands in-stream video ads to all ad­ver­tis­ers

Impact - - [THE WEEK] THAT WAS -

Twit­ter has an­nounced that it is mak­ing in­stream video ads avail­able to all ad­ver­tis­ers in In­dia, in­clud­ing self-serve. Twit­ter's in-stream video ads con­nect brands to a com­pelling, brand-safe video con­tent, al­low­ing mar­keters to cap­ture con­sumers' at­ten­tion when they are most re­cep­tive.

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