AGENCY

Impact - - [CREATIVE ZONE] SHOWCASE OF THE LATEST AD CAMPAIGN -

“Kan­joos bana gen­eroos” is the sim­ple idea be­hind the cam­paign for Ko­tak Se­cu­ri­ties’ Free In­tra­day Trad­ing. The typ­i­cal day trader looks to max­imise his daily profit, un­like an in­vestor who looks at more long term re­turns. When this plan makes it pos­si­ble to save a con­sid­er­able amount on daily bro­ker­age, it makes him pleased enough to sur­prise near and dear ones with un­ex­pected acts of gen­eros­ity. D. Ra­makr­ishna (Ramki)

CEO, Cartwheel Cre­ative Con­sul­tancy

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