India Today

BAR CODE FORMULAS

BharatQR, the scan-based payment platform, is one more step towards a less-cash India

- By Priyadarsh­ini Maji

Manoj Adlakha CEO, American Express Banking Corporatio­n

BharatQR is integrated within the bank's mobile banking app. It's a path breaking initiative to bring quick, easy and affordable payments to merchants and consumers"

After launching its mobile wallet app— the UPI-based BHIM- -theed government has introduced BharatQR code, gently which without does away with the the botherneed to of carry cash or cards puttingto makeup collateral assets, you have payments. It’s a scanned payment two options—a personal loan solution pushing India or a loan on your credit card. towards a less-cash economy. Both have their pros and

A QR (quick response) cons. While a personal loan code is a machine-readable will take a few days to process 2D barcodeand you’ll containedn­eed to show/in a square, which contains informatio­n about the item to which it is attached. The codes are used for a lot of things—product tracking, item identifica­tion, to open website links, tickets, contact informatio­n, document management and general marketing. A unique effort, it has been developed together by India's top payment networks MasterCard, Visa and National Payments Corporatio­n of India (NPCI) to speed up India’s transition to a less cash apps of multiple banks supporting BharatQR can be used in one smartphone. The quick response code’s interopera­bility is distinct from mobile wallets, which are largely closed-loopsubmit documents, systems credit (sender and card receiverlo­ans will have cometo be throughon the samein a matter paymentof hoursapp). without any To proof. make That paymentssa­id, both are throughver­y different BharatQR, products. the

A personal loan needs user needs to go to his documents such as identity bank’s mobile app, select and address proof, income the scanning option (for and bank statements of the instance, the updated version past three months. It will of ICICI’s Pockets app take three to seven days to has get the sanctioned. ‘BharatQR’ For option credit to scan the code), scan the BharatQR code provided by the merchant and get the payment processed. All transactio­ns on BharatQR require authentica­tion using an MPIN, which makes them safe and secure. Being a common payment interface, it does away with different QR codes for different firms. For merchants, a big plus is just one QR at the storefront.

Bharat QR is an all-in one form of QR code. Card-holders simply have to use the Bharat QR-compatible mobile app of their bank or card issuer, without worrying ing about acceptance issues.

Like, for transactio­ns using wallets, both the payee and the receiver need to have the same one - a Paytm wallet cannot be used to make payments to a FreeCharge wallet. Another plus is that Bharat QR is available on smartphone­s with Android and iOS operating systems. This is a boon for small merchants with no PoS machines and unable to process card payments. Scanning the code and making a payment eliminates the need to enter credit card loans and ID, phone number or other details, which most wallets require. So, it’s a simple way of transactin­g.

Payments made using Bharat QR are backed by operationa­l rules provided by the four networks-Visa, MasterCard, American Express and RuPay. If a mobile phone is lost or stolen, the account holder can have his payment account deactivate­d immediatel­y by contacting the banks concerned. Moreover, customer data does not rest on the mobile phone. Banks follow KYC norms for customer and merchant acquisitio­n, which makes Bharat QR a safe, secure payment method.

An option with the USSD code 99˝ is also under process to support non-smartphone users. With about 700 million feature phone users in India and over 750 million debit card holders, this option together with financial literacy programmes could significan­tly help achieve digital inclusion in semi-urban and rural areas.

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