Pallavi swadi 42
Designer and founder, COO COO by Pallavi Swadi, Mumbai
After working across the globe, Pallavi Swadi returned to India in 2005 and spent the next few years learning and collecting art. But it was after the birth of her first child in 2009 that her life changed. “It was challenging to find good quality, comfortable children’s clothes in India at the time, especially in cotton. The situation remained unchanged even in 2011 when my second child was born,” says Swadi. In early 2012 she toyed with the idea of designing clothes for her children. “I had no prior experience and I started to learn about different cotton fabrics, aesthetic design, and more importantly, what children want.” That’s how COO COO was born. Swadi retails western and festive wear for girls and boys starting from a newborn to 13 years. “We also have a formal line, custommade heirloom inspired looks for weddings, celebrations and special occasions,” she says.
PRICE `500 to `3,500 (Western wear) and `2,500 to `7,500 (festive wear) www.coocoo.in