If you are eating organic, then it goes without saying that you should opt for "natural" when it comes to skincare as well. Auli Lifestyle, a homegrown Kolkata-based company, makes a variety of skin and haircare products that are completely natural, paraben and chemical free.
Founder and MD Aishwarya Biswas, 35, started using honey and beeswax from her country farm in suburban south Kolkata to formulate her products, and slowly expanded to use “only the best organic and natural ingredients she can from across the country.”
She gets glowing reviews about her products online— which is her primary market. An ex-model-turned-entreprenuer, she is a firm believer in her own products and it is easy to see why. Her bestsellers include Magic Potion, an aloe-vera massage gel that she says helps tackle a variety of problems such as cuts, burns, acne, tanning and rashes and can also be used as a make-up primer and sunscreen. “In fact I did not know it could be so successful until I heard praise from my buyers who cannot get enough of it,” she says. Also popular is Luminous, a fragrant all-natural shampoo that is good for all hair types. “It is packed with ingredients that are great for hair, such as brahmi, olive oil, aloe vera, essential oils and other ayurvedic extracts,” says Biswas.
Even if you don't have a beauty regimen, Auli has starter kits for men and women, anti ageing skin rituals and rituals for dry oily and combination skin, facial kits, hair kits, pamper bath rituals, de-tanning kit and the ultimate indulgence in the form of a bridal kit.
They also make honey-based snack boxes that include green tea, a small pot of honey and honey roasted almonds.
Price Rs 300 onwards At aulilifestyle.com
Aishwarya Biswas, founder and MD, Auli Lifestyle