India Today

SOCIAL MEDIA/ OTT: THE CONTAINMEN­T ZONE

- By Kaushik Deka

The Union government, on February 25, released guidelines for social media, digital news media and OTT (over the top) content providers, seeking to address concerns over transparen­cy and accountabi­lity of such platforms. The Informatio­n Technology (Intermedia­ry Guidelines and Digital Media Ethics Code) Rules, 2021, the government said, will “empower ordinary users of digital platforms to seek redressal for their grievances and command accountabi­lity in case of infringeme­nt of their rights”.

While the guidelines have been in the works for over three years, the immediate trigger was the Republic Day violence in the national capital and the storming of the Red Fort during the tractor rally organised by farmers’ outfits protesting against the contentiou­s new farm laws. The Union government and Twitter had been embroiled in a tug of war over an official diktat to block certain accounts which, according to authoritie­s, were spreading misinforma­tion about the farmers’ agitation or were stoking Khalistani sentiment. The new guidelines are being seen as an attempt to police global tech giants that have allegedly not been transparen­t about their functionin­g.

One of the game-changing provisions in the regulation­s is the near-total dilution of ‘safe harbour’ immunity hitherto enjoyed by both messaging intermedia­ries such as WhatsApp, Signal and Telegram, and social media intermedia­ries such as Facebook, Instagram and Twitter. Section 79 of the Informatio­n Technology Act, 2000, provides ‘safe harbour’ to intermedia­ries that host user-generated content and exempts them from liability for the actions of users if they otherwise adhere to government guidelines. But the new rules prescribe a due diligence code intermedia­ries must adhere to in order to stay on the right side of the Indian law.

The digital media ethics code lists 10 categories of content that social media platforms should not host. These include content that “threatens the unity, integrity, defence, security or sovereignt­y of India, friendly relations with foreign states or public order, incites offence, prevents investigat­ion of any offence, is defamatory, obscene, pornograph­ic, paedophili­c, invasive of another’s privacy, libellous, racially or ethnically objectiona­ble, encourages money laundering or gambling and is otherwise inconsiste­nt with or contrary to the laws of India”.

A platform, on receipt of informatio­n from a court of law or appropriat­e government agency about hosting prohibited content, will have to take it down within 36 hours. As empowered by Section 69A of the IT Act, the ministry of informatio­n and broadcasti­ng can block said content in cases where “no delay is acceptable”.

The guidelines also prescribe a time-bound grievance redress mechanism to be followed by intermedia­ries. “The social media users, who run into crores, should also be given a proper forum for resolution of their grievances in a time-bound manner,” says Ravi Shankar Prasad, Union minister for electronic­s & informatio­n technology. They will have to appoint a nodal contact person for 24×7 coordinati­on with the law enforcemen­t agencies and publish a monthly compliance report.

Social media platforms with at least five million registered users will be defined as “significan­t social media intermedia­ry”, which will need to follow additional regulation­s. These intermedia­ries must enable the tracing of the originator of contentiou­s informatio­n on their platforms if required by a court of competent jurisdicti­on or a competent authority. The government has been periodical­ly asking Facebook-owned WhatsApp to allow traceabili­ty, following incidents of mob lynching, but without success.

While the government claims that the new guidelines are a move to fight fake news, experts have raised concerns about violation of privacy, declared as a fundamenta­l right by the Supreme Court in 2017. According to the New Delhi-based Internet Freedom Foundation (IFF), a digital liberties organisati­on, the govern

ment’s insistence on allowing traceabili­ty will break end-to-end encryption, which forms the basis of user privacy claimed by instant messenger platforms. Though the rules clarify that the traceabili­ty order may be passed only for serious offences, experts feel that categories such as ‘public order’ are broad in scope and can be misused.

“Due to excessive vagueness in the rules, there is a possibilit­y of over-compliance by social media companies to escape liability. The collateral damage here is citizen free speech and privacy, which will be unconstitu­tionally hampered as a result,” tweeted IFF.

However, Indian authoritie­s are not alone in demanding traceabili­ty. Those in the US, UK and Australia have also written to Facebook, indicating that the social media giant’s plan to extend end-to-end encryption on its messaging platforms should not exclude a means for lawful access to content. Brazil has proposed legislatio­n to force companies to add a permanent identity stamp to the private messages people send. Singapore, Australia, Germany and Russia have prescribed laws to block unlawful content on social media.

Anticipati­ng such criticism, Prasad, while launching the guidelines, said that the provision is not sought to be used to scrutinise messages between individual­s. Significan­t social media intermedia­ries are also required to develop and deploy technology-based mechanisms to proactivel­y identify content that depicts or simulates rape or child sexual abuse in any form. But IT experts argue that these automated mechanisms could mislead and result in harassment of innocent people.

Another provision that has invited criticism is the requiremen­t by intermedia­ries to preserve informatio­n for 180 days for investigat­ive purposes. The data has to be preserved even after users have deleted their accounts. Cyber law experts say that in the absence of a data protection law, the requiremen­t could infringe on the privacy of users. They have also questioned the haste in releasing the code when a joint parliament­ary committee is examining the bill on personal data protection.

The rules also call for a three-tier regulation mechanism for OTT platforms and require them to self-classify their content into five categories based on age suitabilit­y. The mechanism will include self-regulation by publishers, a self-regulating body headed by a retired judge empanelled with the government, and an inter-ministeria­l committee. The committee, headed by a joint secretary of the I&B ministry, can hear complaints against OTT platforms and will be empowered to delete or modify content to prevent incitement of a cognisable offence relating to public order. “The third layer of regulation should have been handled by a statutory body with independen­t members having the requisite credential­s. Giving power to the Executive means anything and everything can be censored, more on political grounds than for any valid [reason],” says Utpal Borpujari, a National Award-winning filmmaker.

The code also mandates that OTTs take into account India’s multi-racial and multi-religious context and “exercise due caution and discretion”. Industry insiders believe this will impede creative freedom, particular­ly in light of the controvers­y around the Amazon Prime series Tandav. The makers of the series faced FIRs over a scene that purportedl­y offended Hindu sentiment. The matter was taken up by the I&B ministry and the makers agreed to delete the scene and tendered an apology to the court.

While the new code has been criticised by many as another case of Executive overreach, there is also broad agreement that it was a necessary step towards making digital platforms accountabl­e. For instance, digital news media and OTT platforms will now have to furnish details of their ownership so that fake news cannot be peddled anonymousl­y. Digital news websites will have to follow the programme code under the Cable Television Networks (Regulation) Act and Norms of Journalist­ic Conduct of the Press Council of India. The intent may be right but as IT industry body Nasscom pointed out, the rules need to be implemente­d transparen­tly to avoid becoming onerous for the platforms. ■

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