Kashmir Observer

Netflix Subscriber Growth Slows After Pandemic Boom, Shares Fall 11%

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Netflix Inc said slower production of TV shows and movies during the pandemic hurt subscriber growth in the first quarter, sending shares of the world's largest streaming service down 11% on Tuesday.

Roughly 3.98 million people signed up for Netflix from January through March, below the 6.25 million average projection of analysts surveyed by Refinitiv.

Netflix estimated it will add just 1 million new streaming customers in the second quarter. Analysts had expected a forecast of nearly 4.8 million.

Shares of Netflix sunk 11% in after-hours trading to $489.28, wiping $25 billion off the company's market capitaliza­tion. Its stock has risen 27% over the past 12 months compared with a 63% increase in the techheavy Nasdaq Composite Index.

Netflix said it did not believe competitio­n changed materially in the quarter or impacted its new sign-ups "as the overforeca­st was across all of our regions." The company projected membership growth would accelerate in the second half of the year when it releases new seasons of "You," "Money Heist," and "The Witcher" and action movie "Red Notice," among other titles.

A year ago, Netflix added a record 15.8 million customers as the pandemic forced people around the world to stay home. The company said on Tuesday the pandemic hindered filming new shows.

"These dynamics are also contributi­ng to a lighter content slate in the first half of 2021, and hence, we believe slower membership growth," the company said in its quarterly letter to shareholde­rs.

Analysts project people will spend less time streaming from their living rooms as COVID-19 vaccinatio­ns spread and more people emerge from their homes.

Rival media companies have declared streaming their priority and are spending billions to compete with Netflix. Walt Disney Co's Disney+ crossed 100 million subscriber­s in March.

Netflix's total streaming customers stood at 207.6 million at the end of March.

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