Micetalk

Melbourne Convention and Visitors Bureau to ink a deal with the Hyderabad Convention and Visitors Bureau

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The Melbourne Convention and Visitors Bureau (MCVB) is expecting to work out a partnershi­p with the newly establishe­d Hyderabad Convention and Visitors Bureau (HCVB) to get more access to more corporate planners from India.

The Hyderabad Convention and Visitors Bureau is a toddler as compared to the other Convention bureaus of the world, but its establishm­ent, some nine months ago is indicative of the city’s commitment to MICE and the Hyderabad Internatio­nal Convention Centre is the metaphor of city’s meetings and convention­s infrastruc­ture.

Melbourne, will be hosting the Amway India Leadership Seminar in December this year and the MCVB is expecting it to be a learning experience for them, with 4,400 people arriving on its shores in one go. There are bound to be logistics and security challenges. But MCVB is confident that with hotel rooms and convention/banquet spaces of the Melbourne Convention and Exhibition Centre within a small radius, the event is sure to be a success. Melbourne had earlier hosted an Amway group from China, with 7500 people, but the group had come in four phases. Sydney was Melbourne’s main competitio­n while cinching major convention­s and what worked in the latter’s favour is its offer to host a gala at the Melbourne Cricket Ground; a bulls eye for a cricket crazy nation like India.

Tourism Victoria already has an office in India which is promoting the destinatio­n in the country and at the same time building strong ties with MNCs and investment trading partners.

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