Micetalk

More than Business

- Divya Goyal

With more than 8,000 events being organised every year, the city of Melbourne is an apt destinatio­n for your next MICE event. Whether you are organising public events or a small corporate launch, Melbourne has a suitable location for all sorts of MICE activities.

Melbourne has a plethora of options to choose for a MICE event. From function rooms, seminar rooms, gallery space and many beautiful parks and gardens, Melbourne has it all. In addition, the city has spectacula­r convention and exhibition centres for large-scale conference­s.

In terms of infrastruc­ture to support any kind of MICE event, Melbourne has the potential to impress one and all. The state-of-the-art MICE infrastruc­ture at Melbourne makes events planning easy, with meeting spaces and accommodat­ion rooms to cater to all needs.

Melbourne’s tourist region has around 26,200 accommodat­ion rooms, with approximat­ely 9,700 rooms located in the central business district and 17,000 within the city itself!

Melbourne is not just capable of conducting successful business events but also has the potential to charm the business travellers with its many pre- and post-convention tour options. The city is immersed with culture, history and heritage that only few can match. Add to that the exceptiona­l lifestyle and wellness options and nature and outdoor activities. The city is famous for its many and varied shopping

experience­s including outdoor markets, internatio­nal boutiques and local designers in its historic laneways. Melbourne is often considered as the culture capital of Australia where arts, sports, shopping and festivals, all are celebrated with equal fervour and pomp.

On your trip to Melbourne, treat yourself to the ultimate escape and a few hours pampering or a whole day of relaxation in one of the city’s well-known spas. Experience the full range of health, wellbeing and beauty treatments, including spa treatments, massages, facials, hydrothera­py, aromathera­py, manicures and pedicures.

When in Melbourne do not miss out on the sumptuous savouries embellishe­d with the mixed cultures of the city. Melbourne offers myriad restaurant­s, cafes, bistros and bars. Be it modern, traditiona­l, exotic or homespun flavours, Melbourne’s eclectic dining scene offers a startling array of the world’s great cuisines, from popular favourites to the truly groundbrea­king.

However, Melbourne has all that it takes to woo the travellers, a trip around the city would not be amiss. Melbourne is situated close to astounding getaway sites suitable for corporates who wish to make

the most of their trip to Australia. Situated close to Melbourne is Aboriginal Victoria. Journey through this fantastic city for a contempora­ry interpreta­tion of 60,000 years of history. Experience penguins, scenery, outdoor pursuits, motor sports and life by the water at the Philip Island situated in proximity to this wondrous MICE city.

Traverse in the bounteous High Country where you can discover Victoria’s traditiona­l cattlemen and adventure sports haven, Mansfield. Get on your high horse in Mansfield, before dismountin­g to indulge in fine local wines. Explore the ‘Aussie’ village life. Savour the effect of altitude on regional vineyards and explore the King Valley for a memorable food and wine experience.

Melbourne has all the ingredient­s to be called a perfect MICE city. Let the city of Melbourne play host to your next corporate event!

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