Austrian MICE
Austria is one of the most popular MICE destinations in the world. Most recently its capital city Vienna was once again acknowledged by ICCA as the topmost MICE city in the world. The country wins over MICE visitors for the way it has preserved its historical heritage, even as it has undergone a modern makeover.
Vienna is the most popular region in Austria for MICE travellers. Tirol/Innsbruck and Salzburg also see a fair amount of MICE movements. Each of these regions has many ideal locations and professional organisations that can help stage events. They are, of course, also blessed with art and culture, tradition and modernity, great cuisine and a pulsating nightlife.
Exotic Experiences
When you are in Vienna, for a party of 3,000 guests you can lease an entire village and enjoy a tropical evening with wine, music and local cuisine.
The Loisium Wine World has been drawing visitors for years. It is a 900-year-old labyrinth of ancient wine cellars beneath the vineyards of Langenlois. Business
In June 2004, Congress Innsbruck and Innsbrucker Messen joined forces to form the Congress und Messe Innsbruck Gmbh, thus creating new synergies to enhance Innsbruck’s importance as a trade show venue
travellers to Vienna make sure that they add this to their itinerary.
Austria has seen an increase of 46 per cent in the overall number of Indians visiting the country in 2011. This also includes a large number of MICE groups, who visit from different parts of India and from a variety of corporate houses.
There are various reasons why Austria is the first preference for MICE. The country has stunning locations which make any event a memorable affair; be it in the rustic country style or at an alpine lodge at 3,000 mts altitude where one can party all night long and enjoy a scrumptious breakfast at sunrise. Austria’s mountains, rivers, lakes, meadows and forests mean that recreation, unique experiences, fun and adventure can be enjoyed both in summers and winters.
Nightlife in Austria
Austria has a nightlife to boast of, which means that once a group is in Austria for work there is plenty to do when they want to unwind in the evening. Groups can enjoy a visit to the wine taverns, short cruises, evenings at the casinos, pubs and discos. Also, a visit to a concert/opera at one of Austria’s numerous concert venues will further enhance the experience.
Availability of Indian food
Austria has over 50 Indian restaurants and is, therefore, well-equipped to cater to an Indian clientele. Vegetarian food is also available at a number of local eateries.
The National Convention Bureau works closely with its partners, the Convention Bureaus in Austria’s provinces, to encourage MICE activities in the country.
The tourism board too is proactive in providing detailed information and assistance in planning the event, making joint presentations with the agent to the client. They have a dedicated website www.convention.austria.info for MICE.
The picturesque beauty of Austria adds to any MICE experience here. So, no matter which part of the country you and your group are travelling for work, this mesmerising quality of the country will definitely leave an indelible impression on the mind.