Event Talk
WTM, London, 2013 Showcase Canada Asia
World Travel Market, the leading global event for the travel & tourism industry, is the must-attend four-day business-to-business exhibition. Almost 48,000 senior travel industry professionals, government ministers and international press, embark on ExCeL - London every November to network, negotiate and discover the latest industry opinion and trends at WTM, which is now in its 34th year.
WTM 2013 experienced an impressive 5 per cent increase in participants with the event opening its doors to more than 50,000 delegates over the four days (4 – 7 November). All visitor groups experienced growth, with the WTM Buyers’ Club seeing a phenomenal 8 per cent increase. This increase in senior buyers at WTM 2013 will see the event facilitate more than £2 billion in industry deals.
Other visitor group increases include trade visitors (5 per cent), international media (4 per cent) and exhibitor personnel (2 per cent) compared to WTM 2012. Reed Travel Exhibitions, Senior Director, World Travel Market, Simon Press said, “I am absolutely delighted with the delegate attendance of WTM 2013. These figures demonstrate the power and importance of WTM to the industry and the role it plays in facilitating business for the sector. WTM 2012 generated £1.8 billion in travel industry contracts between exhibitors and senior buyers from the WTM Buyers’ Club, with WTM 2013 looking set to top £2 billion, making this year’s event the most successful of the 34 WTMs.” Pictures on Right Top: Parvez Diwan, Secretary, Ministry of Tourism, inaugurating the Indian Pavillion at WTM, London Middle: SanJeet, Publisher, TravTalk India (centre) with Ajay K. Bakaya, Executive Director, Sarovar Hotels & Resorts (second from right) and Pradeep Kalra, Senior Vice President Sales and Marketing, Sarovar Hotels and Resorts (left) with Micaela Juarez, Head of Marketing & Communications, WTM