Future Markets Outbound MICE 2015

Telling us about the business environment, he said, “The domestic market had become very expensive; therefore there was an increase in outbound MICE. Going on incentive on a foreign destination is always preferred by people. In the last one year I have seen 100 per cent growth in my business. Markup is about 8 to 14 percent annually.” He added, “MICE market is totally about patience, unless you’re not patient you cannot move forward, you need to work out your costing well and unless you know the destination well, you cannot touch it.”