Think about packages that re­flect the na­ture of In­dian fam­i­lies

Micetalk - - GUEST COLUMN -

– of­ten large, ex­tended and multi-gen­er­a­tional. This again re­in­forces the value propo­si­tion. Also re­mem­ber that as an emerg­ing mar­ket ‘more is more’ for In­dian con­sumers. They may only come for a short time, but they will want to say they max­imised their time in Australia. So work with other des­ti­na­tions. They aren’t your com­peti­tors. They’re your busi­ness gen­er­a­tors.

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