editorial

Dear Reader,

Undiscovered destinations are the demand of the day, to blend business with leisure for incentive trips and to boost the morale of staff and sales teams. Places like Reunion Island, Peru, Bulgaria and Seoul among others, are vying for MICE groups, though short haul destinations like Thailand, Singapore and Dubai still remain on the preferred list of these groups. For Indian travellers, modern infrastructure with an old world charm is the perfect mix and these destinations provide both.

Being profitable is the key to all our efforts. Jennifer Nagy, President, JLNPR Inc, gives us three ways to financial success through brand management. At the same time, having a harmonious atmosphere in an organisation is becoming difficult to attain… read about how to achieve this with the philosophy of Ubuntu, ‘I am because We are’. Brig. Mukherjee, with years of experience in leading and creating teams, tells us how to manage our organisations with this philosophy.

Going into a business lunch or dinner meeting creates enough tension as one worries about the right etiquette and the correct wine to match the menu. Our expert on corporate etiquette and international protocol, Shital Kakkar Mehra, educates us in every issue of MICEtalk on various corporate niceties. This time she unravels the jargon on wine labels… the rest is up to you.

Keep reading, keep writing in and have a Merry Christmas!

Season’s Greetings