RAK TDA inked partnership with Thomas Cook Group

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The partnership of Ras Al Khaimah Tourism Development Authority with Thomas Cook Group is a cooperative marketing agreement aimed at promoting the emirate as a premier destination for European leisure tour. A large proportion of the initiative will run simultaneously across the UK, Germany and Scandinavia (Norway, Denmark, Sweden and Finland). This will be followed with a high profile, co-branded marketing campaign that touches consumer and trade touch-points. MICEtalk