Q. Is it critical to network within one’s company as well? A.

Although networking externally is considered critical for corporate success, networking internally is equally important for your career. Connecting with your colleagues, creates value for you and your organisation for today and for the future. These contacts will stay with you many years after you may have left. Having said that, strike a healthy balance so as not to be seen as ‘sucking up’! Benefits of networking internally are: • Improves your personal brand as you gain visibility–projects you as a winner Knowing people and information beyond your cubicle can be useful for completing projects Help you retain your job, especially in a downturn • •