37th FITUR from January 18 to 22 in Madrid

FITUR would be the perfect platform to secure new business opportunities

FITUR, the international tourism trade fair, celebrates its 37th staging from January 18 to 22, 2017. FITUR is a global meeting point for tourism professionals and the leading trade fair for inbound and outbound Ibero American markets (Latin America, Spain & Portugal).

The trade show will again host worldwide tourism industry with the most comprehensive of the proposals and destinations by companies and institution from all around the world.

Technology has probably witnessed a greater degree of development over the last 50 years than over the previous two thousand years. The technological revolution that we have witnessed over the last 10 years has served as a catalyst for the shift towards a new generation of tourists. Technology is the essential when it comes to bringing about this change and gradually adapting our products to real tourist demand.

FITUR Technology Pavilion would be the perfect platform to secure new business opportunities, increase brand awareness and network. Every single buyer through the door is there to source technology solutions to improve business efficiency and grow revenues for their business.

In 2015 confirming the trend towards recovery in the industry 9,605 exhibiting companies from 164 countries/ regions, 124,659 trade participants and 107,213 people from the general public, met during FITUR. Moreover among the participation figures of note was the presence of 7,184 journalists from 60 countries, a turnout that demonstrates the importance of FITUR on the international circuit of tourism sector events.