Senior Vice President MICE, Thomas Cook (India)
Hotels for MICE
We generally reserve 4 star and 5 star hotels that are centrally located in London. While booking hotels for our customers, we consider availability of banquet spaces, separate check-in counters, location of the hotels and private breakfast area.
Entertainment in London
We generally book unique shows that are of interest to the customers; sometimes we receive requests to add in their itinerary. Entertainment options like Broadway theatre show boats, nightclubs with DJ and pubs are popular amongst MICE groups.
Tier-II cities for MICE
In the majority of the cases, most of the events and conferences are held in London itself. However, it is surely cost effective to conduct the events in Tier II cities in UK.
UK as a destination for MICE
Predominantly, corporates have been asking for London as a standalone destination with separate itineraries and experiences created in and around London. We have also witnessed a growing trend of corporates requesting for London in combination with Scotland and combining their incentive programmes with sporting events.