While in a business meeting, it is essential to master some techniques to introduce yourselves with business cards, shares expert Shital Kakkar Mehra
Our etiquette expert, Shital Kakkar Mehra, shares the nuances of sharing a visiting card during meetings, and how it acts as professional resume to the potential client
First used in 17th century France, small “Visite Biletes" or visiting cards were used by visitors to write promissory notes. Later, Continental Europe and finally USA adopted them, making these cards an essential business tool. Today, companies regard the business card as a powerful visual tool of their corporate image, investing substantial resources in designing them.
WHEN PRESENTING YOUR CARD:
Present the card with both your hands (in the Japanese style). This is increasing practiced in the business world, emerging as the global style of exchanging business cards. The reading material should face the recipient. In a cocktail party or a networking event, place your cards in the right pocket of your jacket, present the card with your right hand. In a sit-down meal, exchange cards before or after the meal. Food and cards don't mix! Carry cards in a card folder, ensuring they stay neat and crisp.
Don't jot down notes on the business card. If your contact details or designation has changed, order a fresh set of cards.
WHEN RECEIVING THE CARD:
Accept the business card with both your hands.
Quickly glance through the card, reading the name / designation/ firm. Use business cards as ice-breakers – a comment on the content / design of the card is a great way to start a conversation with a stranger.
Place the card neatly in your jacket pocket or handbag.
Don't leave cards behind on the table.
INTERNATIONAL PROTOCOL:
As everyone loves the sound of their own name, make an instant connect with your business associates by using their names. To achieve this, place their business cards in front of you in the same order as they are seated in the business meeting. Designations on business cards give you a fair idea of the firm's organisation structure.
Present the card with both your hands, this is increasing practiced in the business events