ICPB launches Bengal Chapter for MiCE
India Convention Promotion Bureau's (ICPB) 11th Conventions India Conclave (CIC) 2018, was held from August 29-31, at Biswa Bangla Convention Centre, Kolkata
MiCE continues to be important for revenue generation at various platforms, said Chander Mansharamani, Vice Chairman, India Convention Promotion Bureau (ICPB) at the 11th Conventions India Conclave (CIC) in Kolkata. Welcoming delegates at the inaugural session, he further said, “We, at ICPB, play a major role in not only creating a better awareness of
the benefits of the Congress and the conventions but also support Congress Planners, organisations, associations and other trade related bodies. According to world travel market, there will be 10 million international travellers by 2020 and estimated business travel will account for appoximately 14 per cent. Keeping in view the economic impact, we need to figure out what we need to do next and how ICPB can play a proactive role in this.”
DEVELOPING MiCE FACILITIES ACROSS INDIA
ICPB launched its West Bengal Chapter at the 11th edition of its Convention India Conclave (CIC) in Kolkata. Amaresh Tiwari, Honorary Secretary, ICPB, said, “We are focusing on developing MiCE across India. ICPB is growing its wings
and first time in the history of ICPB we are opening the first chapter—West Bengal Chapter in Kolkata, where the government official will be the chapter head. And similarly, we will be going from state to state to build the chapter and this is going to be done with central and state partnership basis for the segment.”
Some 300 participants attended the Conclave including 150 domestic and 40 international potential buyers. The focus of the event was showcasing India's potential as a MiCE destination, through interactive sessions, exhibitions and B2B meetings.
Estimated business travel will account for appoximately 14 %
ICPB an apex body sponsored by the Union Ministry of Tourism has held such a conclave at various other venues like Mumbai, Delhi, Jaipur, Hyderabad.