In­terGlobe charms MiCE

Sh­we­tank Singh, Vice Pres­i­dent, Devel­op­ment & As­set Man­age­ment, In­terGlobe Ho­tels, elab­o­rates on expansion plans and the ibis' largest MiCE fa­cil­ity in India

Micetalk - - Contents - Anupriya Bish­noi

How do you plan to move ahead in 2019?

The year has been very in­ter­est­ing for us. We have been on a de­sign jour­ney for the last three to four years. We started talk­ing about the evo­lu­tion of de­sign to suit mil­len­ni­als, back in 2014.

Our first ho­tel with that reimag­ined stan­dard of de­sign opened in Kolkata this year. ibis Kolkata Ra­jarhat will act as an archetype for some of the fu­ture ibis ho­tels in India, thanks to new fea­tures in­clud­ing a sleeker and more colour­ful façade that breaks away from the tra­di­tional stan­dard­ised mono­chrome ex­te­rior, and the colour­ful rooms with wider win­dows and the much-loved Sweet Bed for an even more com­fort­able sleep.

Sus­tain­abil­ity re­mains at the core of the new ibis de­sign, with all prop­er­ties con­structed us­ing ecofriendl­y build­ing ma­te­ri­als in­clud­ing high-per­for­mance, en­ergy-ef­fi­cient glaz­ing and wa­ter-sav­ing fix­tures as well as greener land­scap­ing. ibis Kolkata Ra­jarhat fea­tures a 2457 sqft pil­lar­less meet­ing space which can fur­ther be di­vided into three smaller rooms with a ca­pac­ity for up to 250 guests, one of the largest MiCE ban­quet spa­ces for an ibis.

Is expansion on the cards? We have six prop­er­ties in the pipe­line - four ibis', one ibis Styles, and one Novo­tel - in the var­i­ous stages of devel­op­ment and to be opened by 2022 across Ben­galuru, Mum­bai, and Goa. They will to­gether add close to 4000 rooms.

We re­ally want to den­sify in the Tier-I mar­kets of Delhi, Mum­bai, Pune, Chen­nai, Kolkata, Ben­galuru, etc. Hav­ing said that, we be­lieve in Tier-II cities as well; the growth story of India will largely be driven by them. We have a fair pres­ence in Tier-II mar­kets as well, but hon­estly, not all our prop­er­ties have been suc­cess­ful there.

We have a con­sis­tent prod­uct which al­lows us to make a very pre­dictable of­fer­ing to guests. We haven't done any brown­fields, so this al­lows us to be ex­tremely uni­form through­out.

What is your opin­ion of Delhi’s Ae­roc­ity? Ae­roc­ity has been a very in­ter­est­ing devel­op­ment and it has sur­prised us. There is room for ev­ery­one! We have done very well in Ae­roc­ity. What will also be in­ter­est­ing to note is the Dwarka Con­ven­tion Cen­tre which is com­ing up. If that project takes off, it'll be some­thing in­ter­est­ing to be on the look­out for.

We be­lieve that the growth story of India will largely be driven by Tier-II cities

Sh­we­tank Singh

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