PC = profit af­ter cost!

In a first of sorts, Cho­pra ne­go­ti­at­ing deal to share prof­its from next film, like her Bol­ly­wood male coun­ter­parts

Mid Day - - WORLD - MOHAR BASU mohar.basu@mid-day.com

AF­TER es­tab­lish­ing her­self in the in­ter­na­tional cir­cuit, Priyanka Cho­pra has turned her at­ten­tion to home turf. It is known that the ac­tor has given her nod to Bharat op­po­site Sal­man Khan, and Shonali Bose’s next. In the lat­est devel­op­ment, we hear that Cho­pra is likely to get a share of the prof­its that the Bose-di­rected ven­ture, ten­ta­tively ti­tled The Sky Is Pink, will make. In do­ing so, she will be­come the first fe­male ac­tor in Bol­ly­wood to com­mand the prac­tice that has been fairly pop­u­lar among the male su­per­stars.

A suc­cess­ful pro­ducer who un­der­stands the nitty-gritty of the busi­ness her­self, Cho­pra re­alised that it would be un­fair to weigh down Bose’s film with her re­mu­ner­a­tion. A source re­veals, “Shonali Bose’s film banks on Priyanka and Zaira Wasim, who plays her daugh­ter in the movie. Priyanka un­der­stood that if she needed to make this ven­ture fea­si­ble, she couldn’t com­mand her reg­u­lar fee. In such a sce­nario, she thought it would be bet­ter to take a share of the film’s spoils af­ter it has done well. This is the first time a Bol­ly­wood ac­tress will be do­ing this. So far, we have usu­ally seen male ac­tors de­mand a cut of the prof­its since they pump in the money as well.”

The drama, which re­port­edly also fea­tures Farhan Akhtar, is be­ing pro­duced by Sid­dharth Roy Ka­pur and Ron­nie Screw­vala. We hear, the ac­tor’s team and mem­bers of the production house met last week to dis­cuss the modal­i­ties of the deal. “The topic has so far been broached with one of the pro­duc­ers. The profit cut is yet to be fi­nalised. Be­fore the film is of­fi­cially an­nounced, the re­spec­tive par­ties are ex­pected to come to a con­sen­sus on the same, fol­low­ing which she will sign on the dot­ted line,” adds the source.

A hu­man drama, the film nar­rates the true story of Aisha Chaud­hary, who was born with an im­mune de­fi­ciency dis­or­der. De­spite the life-threat­en­ing dis­ease, Chaud­hary be­came a suc­cess­ful mo­ti­va­tional speaker be­fore she passed away in 2015 at the age of 18.

Cho­pra’s team re­fused to com­ment on the story.

Newspapers in English

Newspapers from India

© PressReader. All rights reserved.