Mint Bangalore

Will Good Glamm’s global gambit pay off ?

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depend heavily on discounts,” said Red Seer Consulting’s Agarwal.

THORNY INTEGRATIO­N

Amid the push for profitabil­ity, Good Glamm is also in litigation with some of its shareholde­rs over unpaid dues, something it needs to resolve ahead of its public listing.

Last month, it entered into an arbitratio­n with the Indian Angel Network (IAN), one of the shareholde­rs in Sirona Hygiene, in which Good Glamm had acquired a majority stake in 2021. Weeks earlier, three shareholde­rs—IAN, the founders of Sirona Hygiene and NB Ventures—served a default notice on Good Glamm for unpaid dues related to the 2021 Sirona acquisitio­n.

At the time, Good Glamm had paid around ₹100 crore to acquire a stake of 60-70% in Sirona Hygiene, with the remainder to be acquired in tranches over the next two years. Initially, the tranche due to be paid out in 2022 was deferred to 2023. In the early months of 2024, three shareholde­rs of Sirona Hygiene triggered the ‘put’ clause, which allowed them the right to sell the rest of their stake to Good Glamm. However, both Good Glamm and the shareholde­rs are now claiming a default.

“There has been legal back and forth...they are digging up old contracts and making farcical allegation­s so that they don’t have to pay us,” said one of the shareholde­rs, asking to remain anonymous.

Good Glamm, however, said in a statement that it was contractua­lly compliant.

The founders of Moms Co. and the company are also in litigation over the remaining 10% stake that Good Glamm needs to acquire. Separately, Good Glamm has negotiated a later payment deadline with the founders of Organic Harvest to acquire the 49% stake in that company that it does not own (Good Glamm had acquired 51% in 2022).

A Good Glamm spokespers­on said that the company has not defaulted on any of its obligation­s to Organic Harvest.

One founder also acknowledg­ed unpaid dues related to the acquisitio­n but declined to be identified. “The company has taken a call that it needs to focus more on the business as opposed to paying off dues,” the founder said.

Several founders Mint spoke to are of the view that Good Glamm has scaled the acquired businesses and benefited from the acquisitio­ns, so it is only fair that the dues are fully paid.

With all these problems simmering in the background, the company is gunning for a public listing next year. Clearly, if it is to get there, Good Glamm will need to stabilize its domestic business, scale internatio­nal revenue, resolve all outstandin­g issues, and soothe its shareholde­rs.

ranjani.raghavan@livemint.com

 ?? AFP ?? Indian brands have struggled to crack the internatio­nal market.
AFP Indian brands have struggled to crack the internatio­nal market.

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