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TCL P715, C715 and C815 Smart TVS

Television viewing becomes more interestin­g now

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Consumer electronic­s brand TCL recently rolled out a range of smart TVS and other products in India in collaborat­ion with ecommerce platform Flipkart. These models are also present on other marketplac­es. This launch signifies the growing importance of the smart device market in India for TCL after having launched its successful subbrand IFFALCON on Flipkart three years ago. This comes as a huge step in expanding the front running brand’s ecommerce presence across India, enabling consumers to buy TCL products on Flipkart. TCL is bringing various TV models from its wide array of products including the following:

P715 4K UHD AI TV: It features the latest technologi­es like micro dimming, dynamic colour enhancemen­t, 4K upscaling, etc. that redefine television watching. It also offers hands-free voice control, Ai-integrated systems, Google Play Services, and OTT availabili­ty for platforms such as Netflix, Youtube, etc. The device is backed by Dolby Audio with an integrated box speaker that supports MP3, WMA, and AC4 formats. Available in 43-inch, 50-inch, 55-inch, and 65-inch, the devices are priced at Rs 29,999, Rs 38,999, Rs 42,999 and Rs 64,999 respective­ly.

C715 4K QLED TV: A high-end device, the C715 QLED Smart TV comes with built-in Google Assistant and Chromecast, hands-free voice control, and works with voice assistants as well. The Ultra HD television is also equipped with Quantum Dot Technology, Dolby Vision, HDR 10+, and IPQ engine for a truly immersive viewing experience. It also supports Dolby Atmos and DTS smart audio processing for unmatched entertainm­ent with superior sound quality. Sporting a sleek design, the Android TV will be available in 50-inch, 55-inch, and 65-inch, priced at Rs 49,999, Rs 56,999 and Rs 88,499 respective­ly.

C815 4K QLED TV: TCL’S C815 4K QLED Series Android Smart TV also comes with the same features as C715 mentioned above, including hands-free voice control, Quantum Dot Technology, Dolby Vision, HDR 10+, etc. But what makes it different is the presence of Motion Estimation/motion Compensati­on (MEMC) that eliminates blurring from videos and enables viewing of actionpack­ed content superior and more seamless. Apart from Dolby Atmos, its sound system is further strengthen­ed by Integrated ONKYO Soundbars for providing enhanced entertainm­ent with premium audio output. The cuttingedg­e device will be available on Flipkart in 55-inches, 65-inches, and 75-inches and will be priced at Rs 78,499, Rs 1,14,999 and Rs 1,29,999 respective­ly.

Mike Chen, General Manager, TCL India, said, “The launch of our products on India’s homegrown ecommerce marketplac­e, Flipkart marks the expansion of TCL’S e-commerce business and we will be taking forward our relationsh­ip in the years to come.” Hari G. Kumar, Vice-president, Large Appliances at Flipkart, said, “The introducti­on of TCL range of products on our platform after the successful launch of its subsidiary brand, IFFALCON, a few years ago is a testament of Flipkart’s commitment to create value for its customers, brand partners and other stakeholde­rs.” ■

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