Airtel Black, an all-in-one solution for homes, launched

Telecom major Airtel has come up with its latest innovation Airtel Black, which claims to be India’s first all-in-one solution for homes. In today’s world, the customer’s home has become the single place for both work life and personal life. The need for high-speed data, the need for entertainment at home and the need for seamless connectivity on mobile, is now one holistic need. “Yet these services have historically been bought and managed, as individual services. Customers have expressed their frustration on multiple bills to be paid on different due dates across the months, services getting switched off due to forgotten recharges, and difficulty in managing services from multiple local service providers. We decided to innovate to solve this customer problem,” said Airtel. A customer can now bundle two or more of Airtel services (Fiber, DTH, Mobile) together to become Airtel Black – which entitles the customer for one single bill, one Customer Care number and priority resolution of faults and issues.