Tiktok, PUBG Mobile most downloaded apps despite facing ban

Tiktok and PUBG Mobile were the best performing apps in terms of downloads and revenue. According to Sensor Tower, these were the highest-earning apps in both the Apple App Store and the Google Play Store in the third quarter of 2021. While Tiktok was the top-grossing app in the world, PUBG reigned supreme in the worldwide gaming category. Further, the report revealed that Tiktok was also the most downloaded app worldwide in Q3 2021, followed by Instagram, Facebook, Whatsapp, and Facebook Messenger. It recently crossed 3 billion installs globally, becoming the first non-facebook app to do so. Consumer spending on Tiktok increased by 41 percent year on year (YOY) and its revenues are calculated after including Douyin on IOS, the app’s China-only version. On the other hand, consumer spending on PUBG Mobile increased by 11 percent year on year.