Telegram launching ‘Sponsored Messages’ tool

Telegram announced that it is launching Sponsored messages that will allow anyone to promote their channel or bot. As encrypted messaging app explains, users will only see sponsored messages (read advertisements) in public channels that have more than 1,000 subscribers. These promotional messages will have a 160 character limit and will be related to the topic of the channel in which they are shown. Sponsored messages are currently in test mode and are not available to everyone. Once they are fully launched and allow Telegram to cover its basic costs (such as equipment and data centers that are used by channel admins to deliver their content to our hundreds of millions of users), we plan to start sharing ad revenue with the admins of the channels where Sponsored messages are displayed – because it is fair.