AVTEC: Cus­tomers want fea­ture-rich prod­ucts and gen­uine in­no­va­tion in Wheel Load­ers and Tip­pers

NBM&CW - - CONTENTS - Prab­hakar Kadapa, CEO & MD, AVTEC Lim­ited For futher de­tails, please con­tact: Tel: +91-4344-405200 E-mail: mar­ket­ing.ppd@avtec.in

The right mix of fea­tures, per­for­mance, re­li­a­bil­ity, min­i­mum down­time and low cost of own­er­ship are driv­ing cus­tomer choice in Wheel Load­ers and Tip­pers. The man­age­ment of in­no­va­tion for large OEMs in this in­dus­try is com­plex as these or­gan­i­sa­tions are de­pen­dent on ag­gre­gate man­u­fac­tur­ers to in­no­vate and de­liver con­tin­u­ous prod­uct im­prove­ments. The task is tough as it in­volves man­ag­ing tech­no­log­i­cal fac­tors across the en­tire value chain, which is be­yond the tra­di­tional bound­aries of the firm.

To drive such in­no­va­tive ac­tiv­ity, the large OEMs de­pend on crit­i­cal sup­pli­ers like AVTEC - one of the largest man­u­fac­tur­ers of pow­er­train and pre­ci­sion-en­gi­neered prod­ucts in In­dia, to sug­gest im­prove­ments and so­lu­tions, which will im­prove the per­for­mance of the equip­ment. AVTEC, at its off-high­way unit at Ho­sur, with fully equipped tech-cen­tre, has been de­sign­ing, de­vel­op­ing, and sup­ply­ing Wheel Loader trans­mis­sions for more than three decades now, and en­joys a ma­jor mar­ket share in this seg­ment. Says Prab­hakar Kadapa, CEO & MD, AVTEC Lim­ited, “It is the duty of crit­i­cal ag­gre­gate man­u­fac­tur­ers to come up with gen­uine so­lu­tions that meet per­for­mance ex­pec­ta­tions and im­prove re­li­a­bil­ity of the equip­ment in or­der to pro­vide end-users with min­i­mum down­time and max­i­mum pro­duc­tiv­ity.”

“The OEMs lever­age their ex­pe­ri­ence and ex­per­tise to sup­ply equip­ment that per­forms re­lent­lessly in any de­mand­ing terrain. AVTEC is the first part­ner of choice for large off-high­way OEMs as the com­pany be­lieves in co-cre­at­ing in­no­va­tive prod­ucts and in up­grad­ing ex­ist­ing prod­ucts so that they give op­ti­mum per­for­mance,” he adds.

Newspapers in English

Newspapers from India

© PressReader. All rights reserved.