Leding the semi-urban!

While metros already experience a surplus of OOH formats and an over dose of attentionI it is the semi-urban upcoming cities and towns that are a promising land for brandsK But although promisingI these geographies seldom get the required attention and share of OOH formats. In an attempt to fill this gap bden Media inducts a new media opportunityI a mobile van with iba screensK lutdoor Asia brings more dope on itK