GoDaddy Launches Business Hosting for Fast-Growing Small Businesses in India
GoDaddy Inc. expanded its hosting services with the launch of its Business Hosting platform in India. GoDaddy Business Hosting is a high performance and easy-to-manage hosting platform that is fully optimized for high-traffic websites, e-commerce and resource-heavy websites.
GoDaddy Business Hosting is the latest in the company’s efforts to expand its products for small businesses who need advanced solutions with more power, but may not have deep technical expertise to manage it. Nontech-savvy customers will breathe a sigh of relief knowing that they can get the server-level performance they need without delving into the technical complexities of server administration.
A small business’s resource needs increase rapidly once their website becomes a high-traffic destination. As a small business grows, they build e-commerce capabilities, upload resource-heavy data such as videos and high resolution photos, and add advanced features and functionality to their websites. All this results in slower page load times or slower processing power, particularly when the website is sharing resources with other websites as it happens with shared hosting. Site speed is critically important for growing businesses as faster page loads means lower bounce rates and higher average time on the website, eventually impacting the conversion rate. Google uses web page speed as one of the factors to determine page ranking which means web page load time will tend to rank higher.
To address these growing needs, today customers have the option to move from Shared Hosting to a Virtual Private Server or a Dedicated Server. Managing or administering a server requires a high level of technical expertise, a steep learning curve, and can be time-consuming. Based on active customer dialogue as a part of GoDaddy’s Customer Engagement Program, we know that customers want to focus on growing their businesses instead of fixing or managing server-related issues which could derail their productivity.
“GoDaddy Business Hosting is designed to simplify and enhance the customer experience by eliminating the limitations of shared hosting with the assured availability of dedicated resources,” said Nikhil Arora, Vice President and Managing Director at GoDaddy India. “In India, currently around 40% of SMBs are influenced by technology, with the number set to increase to 90% by 2020[2], reflecting the need for advanced digital technologies to help support this evolution of small businesses in India. With Business Hosting, fast growing small businesses can now have a powerful option for hosting their demanding websites.”