All Saints Sign li­cens­ing deal with GBG

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All Saints has signed a li­cense agree­ment giv­ing Hong Kong-based Global Brands Group the right to de­sign, man­u­fac­ture and mar­ket an ar­ray of ac­ces­sories un­der the All­saints brand. The deal in­cludes shoes for men and women, socks, cold weather ac­ces­sories, belts, and cos­tume jew­ellery.

The first sea­son to launch un­der Global Brands’ di­rec­tion will be au­tumn 2018, with plans for global dis­tri­bu­tion in­clud­ing All­saints re­tail stores and ma­jor depart­ment stores. All­saints cur­rently sells footwear and small leather ac­ces­sories such as card­hold­ers along­side its main fash­ion col­lec­tions. It rolled out its first hand­bag line in 2015. All­saints has over 240 di­rectly-op­er­ated stores, fran­chise stores, con­ces­sions and out­lets in Europe, North Amer­ica, Latin Amer­ica, Asia and the Mid­dle East.

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