DIGITAL TEXTILE PRINTING
Poised for Strong Growth
Applications of DTP (Digital Textile Printing) technology segmented into four major categories, namely textiles, clothing, home textiles, soft signage, and others. Textiles and clothing application is projected to see fastest growth with a CAGR of 29.4% in terms of volume, from 2015-2020. According to the new market research report on the “Digital Textile Printing Market by Printing Process (Roll to Roll, DTG), Ink Type (Sublimation, Pigment, Reactive, Acid), Application (Textile & Decor, Industrial, Soft Signage, Direct to Garment), and Geography - Global Forecast to 2023” market is expected to be worth USD 2.31 Billion by 2023 from USD 1.76 Billion in 2018, at a CAGR of 5.59% between 2018 and 2023.
The market for direct to garment application is expected to grow significantly because of fast moving fashion cycles, cost advantage on short run cycles, creative designs, quick time to market for new trends, reduced wastage, and low power consumption are some of the major factors which will drive the market for direct to garment applications.
The global digital textile printing market for roll to roll printing process held the largest share in 2017. In fact, in 2017, more than 70% of the total digital textile printing market was dominated by the roll to roll printing process. Roll to roll digital printers are majorly used in textile and decor, soft signage, and industrial applications. The major applications in textile and decor are home textile, upholstery, linens, drapery, ties, sportswear, footwear, clothes, interior decor, etc. Applications in the soft signage and industrial segments include carpets, posters, banners, flags, vehicle wrapping, wallpaper, building material, POS display, etc.
Soft Signage application is the oldest and largest end-use application of the DTP technology. This segment represents roughly 44.1% of the market size in 2014 in terms of volume and is expected to be the second fastest growing market till 2020 growing at a CAGR of 27.7% in terms of volume.
in 2017, more than 70% of the total digital textile printing market was dominated by the roll to roll printing process. Roll to roll digital printers are majorly used in textile and decor, soft signage, and industrial applications.